Case study / WATTPAD

Our Goal

Our objective was to build, position, and communicate throughout different campaigns the key messaging of the Wattpad platform and the authors/content it offers in Mexico, Colombia, and Argentina, to boost organic reach within PR tactics amongst new target audiences as well as the Wattpad and the readers community.

What We Did

Three key moments were defined to elaborate our storytelling and PR launch, which included Pride Day, World Book Day, and the International Book Fair in Guadalajara. We coordinated press interviews with the talented Wattpad authors as well as creative pitching angles to be published in top media outlets boosting our brand awareness we were aiming to establish throughout these regions.

What We Accomplished


media outlet publications in Mexico, Argentina and Colombia for Pride Day, World Book Day, and International Book Fair in Guadalajara campaigns.


top tier publications in renowned international media outlets such as Cosmopolitan, Marie Claire, Glamour, Instyle, as well as others.


audience reach within our three campaigns in Mexico, Colombia and Argentina.

  • Los Angeles
  • 7080 Hollywood Blvd Suite 1100
  • Los Angeles, CA 90028
  • Phone: (1) 323 917 9104
  • [email protected]
  • Panama
  • Punta Pacífica, Torre de las Américas, A, Piso 12 Panamá, Panamá
  • Phone: (507) 8355935
  • [email protected]
  • Mexico
  • Blvd. Palmas hills , Villa de las palmas, 52787 Naucalpan de Juarez, México
  • Phone: (52) 55442518360
  • [email protected]
  • Bogota
  • Calle 96 # 12 – 65 Oficina 414
  • Bogota, Colombia
  • Phone: (571) 6217714
  • [email protected]